Emissary’s Customer Journey Maps

Emissary’s Customer Journey Maps

Journey mapping helps answer the question, “Where do we start?”

Read the story
Emissary’s Personas

Emissary’s Personas

Personas drive design decisions by bringing common user needs to the forefront of planning.

Read the story
Emissary’s Recommendation System

Emissary’s Recommendation System

Emissary needed to make it easier for internal teams to deliver candidates at a set cadence.

Read the story
Etsy’s Personalization Tools

Etsy’s Personalization Tools

Customers are more than just a gender and location recorded in some database.

Read the story
Motion in Etsy’s Design System

Motion in Etsy’s Design System

One powerful storytelling technique is through motion.

Read the story
Tokens in Etsy’s Design System

Tokens in Etsy’s Design System

Tokens in design systems are useful to help systems scale across platforms.

Read the story
Etsy’s Email Toolkit

Etsy’s Email Toolkit

Emails helps Etsy build relationships with its customers.

Read the story
Notification Inbox

Notification Inbox

Push notifications go to people, not devices.

Read the story